- Warren facility to become RWB’s central cannabis manufacturing, processing and distribution hub in Michigan, enabling distribution of RWB products to Michigan’s 400+ dispensaries — a $1.8 billion market where Platinum Vape™ was named a Biggest Brand by LeafLink and the #1 brand vape in Michigan by ArcView
- 15,000 sq. ft. fully built-out facility, with the latest edibles production equipment already installed, allows RWB to launch chocolates and gummies alongside Platinum Vape via the same distribution channel
- First 1000 lbs. of premium flower already received for re-packaging into pre-packed flower and pre-roll offerings
- RWB will be adding 30 full-time employees at Warren in the coming weeks, up to 50 in 2022
Red White & Bloom (CSE: RWB) (OTCQX: RWBYF) announced today, via its RWB Michigan LLC wholly-owned subsidiary, that it has closed on a lease assignment for a 15,000 sq. ft. manufacturing/processing and distribution facility in Warren, Michigan. In addition, RWB has been issued both its Medical and Adult-Use licenses. Operations at the facility commenced this week. The company will immediately begin manufacturing medical and adult-use cannabis products with all necessary equipment already installed and inspections completed.
Commenting on toady’s announcement, Red White & Bloom Chairman & CEO Brad Rogers stated:
“This Warren facility allows us to centralize distribution for our ‘house of premium brands’ in Michigan and finally report all of our Platinum Vape™ wholesale sales on a much less confusing and straightforward basis. We will be expanding the wildly popular Platinum Vape brand to include gummies and chocolates to capitalize on the existing brand equity we command in Michigan. The facility provides the production capacity to expand sales of our award-winning brands from the 250+ Michigan dispensaries that carry them to the state’s 400+ dispensaries.”
READ MORE: Red White & Bloom Reports Q3 2021 Earnings, Q3 EBITDA Soars 202% to $5.9 Million
RWB to Hire 30 Full-Time Employees
RWB Michigan will now begin to hire 30 full-time employees in the coming weeks, with intentions to grow the workforce in Warren to 50 in 2022. A wide variety of positions are available including many higher-paid, skilled positions ranging from frontline employees to PhDs specializing in product formulations. To apply, email inquiries and credentials to firstname.lastname@example.org. In addition, visit www.RedWhiteBloom.com for more information and the job fair links once they are available.
Platinum Vape Product Expansion
Although most frequently recognized as a leading vape brand, RWB’s expanded Platinum Vape portfolio includes gummies, chocolates and premium cannabis flower that have proven to be very popular in California. RWB expects to launch PV gummy and chocolate production immediately and, for the first time, offer these products outside of California. PV is quickly gaining recognition, with ArcView/Greentank’s 2021 Q3 Industry Vape Report naming Platinum Vape as the #1 brand vape cartridge in Michigan, LeafLink naming it a Biggest Brand in Michigan, and winning a Thrillist “Best of 2020” Edible Award for its Baked Apple Pie Gummies and a Farmer’s Cup 2nd place for its Raspberry Cheesecake Chocolate Bar. RWB will continue to work on new and exciting formulations and flavors for launch in Michigan and beyond.
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